The objective of this session is to explain the reality that we must consider when implementing a corporate social network? We will answer questions like:

• Will be the social network accepted by employees?
• I have the technology right now, and now what?
• What is a Information Champion?
• What roles and actors must be considered?
• What must we do to promote the use of the network?

What you will learn:

1. Social Networks Myths

2. The 10 things that you should not do in a corporate social network

3. How we can encourage the use of corporate social network