David Lavenda is Co-founder and Vice President of Marketing and Product Strategy. He is a veteran high-tech marketing and product strategy executive. After completing a undergraduate degree in Physics, advanced studies in Electrical Engineering, and an MBA in Marketing, David co-founded Business Layers, an identity management company, serving as VP Marketing and Product Strategy from its inception until the company’s successful sale. Since then, David has held similar executive positions at V-Secure and WorkLight.
David is a regular contributor to Fast Company and CMSwire; he has also been published in the Financial Times, Business Week, Entrepreneur and other leading press outlets. David has recently completed a graduate degree in Science, Technology, and Society (STS), investigating how information overload in organisations has evolved since the introduction of email. David is also an International Scholar for the Society for the History of Technology.